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Boosting Visibility: Successful SEO-Optimized Relaunch of Kölner Akademie’s Website

Kölner Akademie
Maximizing Google Visibility after a Website Relaunch: A Case Study with a Brilliant Classical Music Orchestra, The Kölner Akademie

In 2021, we had the opportunity to support the Kölner Akademie in relaunching their website. The Kölner Akademie is a renowned institution for classical music and music education, located in the heart of Cologne, Germany. They offer a wide range of concerts, educational programs, and workshops for music enthusiasts and professionals alike. With their website being an essential tool for reaching out to their audience and providing them with up-to-date information, it was crucial to create a new and modern platform that would meet their needs and expectations.

The first step we took was to assess the current website’s strengths and weaknesses. We analyzed the user experience, navigation, content, and design to identify the areas that needed improvement. We also had several meetings with the Kölner Akademie team to understand their specific requirements and goals for the new website.

Based on this analysis, we created a detailed plan outlining the project’s scope, timeline, and budget. We also recommended a new content management system (CMS) that would provide a more user-friendly and flexible platform for the Kölner Akademie team to manage their website’s content easily.

Next, we worked on the website’s design, keeping in mind the Kölner Akademie’s brand identity and target audience. We created a modern, responsive design that would look great on all devices, including desktops, laptops, tablets, and smartphones. The design also emphasized the Kölner Akademie’s key offerings, such as their concert program, educational programs, and workshops, making it easy for users to find the information they needed.

The development phase involved building the new website on the recommended CMS, implementing the design, and integrating the necessary features and functionalities. We also optimized the website for search engines, making it easier for users to find the Kölner Akademie online.

Finally, we conducted extensive testing to ensure that the website was functioning correctly and was user-friendly. We also provided training to the Kölner Akademie team, enabling them to update and manage the website’s content efficiently.

The new website successfully launched in 2021, and the Kölner Akademie team was delighted with the results. The website’s modern design, user-friendly navigation, and flexible content management system provided an excellent platform for showcasing their concerts, educational programs, and workshops. The website also significantly improved their online presence and engagement with their audience.

Kölner Akademie Performance

In conclusion, the Kölner Akademie’s website relaunch was a significant success, and we are proud to have been a part of it. Our thorough analysis, detailed planning, and collaborative approach helped create a new website that met their needs and exceeded their expectations. We look forward to seeing the positive impact the new website will have on their audience and operations in the future.

Impressions Kölner Akademie


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